All they have to do is be there in the cricket crowd, wearing an official orange t-shirt and ready to take a six one-handed.
It's a winning combination that last season saw two young New Zealand cricket fans - Jatinder Singh and Michael Morton, both from Hamilton - earn themselves $100,000 cash with a winning one-hand catch from the crowd during the ANZ International Series. Anyone wearing the official orange Tui t-shirt was eligible to take the catch and the lure of a prize contributed to last season's record crowds and orange-filled stands.
Catch a Million
Building on that success, Tui Brewery Ltd - official beer of New Zealand Cricket (NZC) - has partnered with the International Cricket Council (ICC) for the ICC Cricket World Cup 2015.
For Cricket World Cup, Tui is upping the ante by putting up to NZ$1,000,000 up for grabs for fans if the BLACKCAPS win the ICC Cricket World Cup 2015. Fans can grab their share of the prize money in Tui’s new Catch a Million by catching a six one-handed during tournament matches played in New Zealand, whilst wearing a new ICC Cricket World Cup 2015 Tui t-shirt.
Kiwi national pride is at stake as the battle for cricket’s biggest prize returns to New Zealand after 23 years and, with Tui’s Catch a Million promotion now tied to the New Zealand BLACKCAPS’ success, there is a new level of patriotism.
The further the Kiwis go in ICC Cricket World Cup 2015, the more money lucky catch takers can get their hands on, with a total guaranteed prize pool of $1 million if the BLACKCAPS win the ICC Cricket World Cup 2015.
The minimum guaranteed prize pool is $250,000 if the BLACKCAPS do not go past pool play, meaning that, if only two catches are taken, both lucky catch takers will receive more than the same number of winners did last summer.
The Catch a Million promotion is driving crowd participation at the 23 matches on the New Zealand side of the Tasman, along with increased backing for the BLACKCAPS.
Whilst the prize pool is linked to the BLACKCAPS’ progress, all ICC Cricket World Cup matches at the seven venues around New Zealand are eligible - and anyone, BLACKCAPS supporter or not.
For cricket fans in New Zealand for the ICC Cricket World Cup, the Tui Brewery and visitor centre, in the small rural town of Mangatainoka, could be the perfect stop off - en route and halfway between matches in Wellington and Napier.
Tui Brewery - Mangatainoka
It would be hard to find any New Zealand brand with a more Kiwi flavour than Tui.
The brewery - in the small rural town of Mangatainoka, in the Wairarapa region of the southern North Island - is named for an iconic native songbird and has been serving up its refreshing beverages since the late 19th Century.
It was in 1889 - as the legend goes - that entrepreneur Henry Wagstaff stopped for a cup of tea on the banks of the Mangatainoka River, and found the water to be the finest he’d ever tasted. He decided on the spot to build a brewery there.
Mangatainoka’s Tui Brewery was born and quickly established a reputation for fine export-quality brews. Today Tui HQ - including an impressive Art Deco style seven-storey tower - is open for tours, annually attracting thousands of tourists to visit the museum, bar, shop and Tui National Park - complete with native bird life.
Aside from the beer, the Tui brand is known for some of New Zealand’s best recognised marketing humour - including the long-running ‘Yeah right!’ billboard campaigns poking fun at Kiwi people and culture.
For more information on Tui, or Tui’s Catch a Million promotion visit, www.tui.co.nz.
Background: Catch a Million competition details
Initial Tui t-shirt giveaway: 10,000 Tui Cricket Tees available through txt to win Tui on-pack promotion
Tui on-pack promotion to launch in October
Tui Catch a Million t-shirts available to purchase online at:
ICC Cricket World Cup and NZ Cricket
Catch an ICC Cricket World Cup final experience during ODI games in the ANZ International Series
Only ONE catch prize per match
Participants must be wearing their official Tui ICC Cricket World Cup 2015 Cricket t-shirt to be eligible to enter/win in the Tui Catch A Million Promotion
Catch a share of a million at any match played in NZ during the ICC Cricket World Cup (same rules apply)
The catch must be clean and recorded on television
Participants must be 18 years or over to participate in the promotion
Background: Catch a Million Hall of Fame
During the previous Catch a Million campaign in 2013-14, stadium crowds reached record levels as the stands flooded with orange shirts. Six after six was pelted into the crowd where hopefuls reached out with one hand to pluck the prize.
Two legendary catches were made - both at Seddon Park, Hamilton, and by local lads Jatinder Singh and Michael Morton.
Jatinder Singh, 23, is a fourth-generation Kiwi from a farming family in the rural town of Te Aroha, near Hamilton. His family roots go back to Punjab, India. His mother is from Amritsar. Jatinder took a one-handed catch off a Cory Anderson six on 22 January 2014 during a one-day cricket international between New Zealand and India in Hamilton.
Michael Morton caught a Kieran Powell-hit during the New Zealand-West Indies game, also in Hamilton, on 8 January.
The catch has to be one-handed and the catcher has to be wearing an orange Tui T-shirt.